Jeff Bernson, CCIM

Branch Broker

Specialty:

Address:

Land

376 East 400 South, Suite 120
Salt Lake City, UT 84111

Phone:

Fax:

Email:

801-550-2515

801-578-5500

jbernson@naiwest.com

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Scope of Service Experience

Jeff has served a diverse clientele over his 34 years in the real estate business. He has served several of those clients for over 20 years. Understanding and implementing a strategic plan to the acquisition, entitlement, development and disposition of real estate assets has been the base of his business model. The end goal is to balance projected returns against qualifiable, quantifiable, and acceptable risk.

 

Education

BS Accounting University of Utah (1976)
Commercial Investment Course 101-104 (1980-1983)
CCIM Designation #1874 (Nov. 1983)


Background & Experience

"You are what you repeatedly do. Excellence is not an event - it is a habit."
Aristotle

Jeff began his real estate career in 1975 while completing a BS degree in Accounting from the University of Utah. Having received offers from three top accounting firms a decision was made to take the education and apply it to the real estate industry.

Since 1979 his primary focus has been on the acquisition, development or redevelopment, and disposition of land and investment properties in the intermountain area. From this focus Jeff has closed in excess of 500 transactions. Primary market focus has been to work with national, local and private investors/developers, family trusts, and estates. A few named clients would be Inland Real Estate, Lend Lease (GMAC), Tate Development, J. D. Mercer & Company, Daystar Development, Gilad Development, Reynolds Brothers, Technology Properties, Phillips Petroleum, Chevron, Nupetco, Jordan School District, Utah State Retirement Fund, et al.

In 1983 Jeff received the CCIM (Certified Commercial Investment Member) designation through the National Association of Realtors and became Utah Chapter president in 1985. During the late eighties to better understand the relationship of an investors total investment portfolio Jeff obtained his Series 3, 7, 63 and 65 securities licenses (currently inactive).

Years of experience through many diverse and varied real estate markets gives Jeff a rare long-term perspective of real estate cycles and their impact on a client’s wealth position and life dynamic. The next two to three years are critical to any investor/developer for asset preservation. It will be imperative to act rationally based on the most current market information and analysis. Together with NAI Jeff will provide that service while working to enhance client confidence and satisfaction. This experience coupled with an in depth understanding of the financial and psychological components of investing and solid work ethic have contributed to his loyal client base.

Jeff operated his own brokerage company, JHB Realty Advisors for over 16 years. To enhance client service, Jeff joined NAI WEST. He is now able to provide his clients a complete menu of real estate services from acquisition, development, entitlement, and value add management to the ultimate resale of the asset to maximize overall return of and on time and capital invested.

Jeff's axiom has always been, "Investment success through focused diversification and strategic duplication." Understanding the mechanics of this dictum has and is bringing his clients desired results to fruition as he continues to maintain his leadership position in the marketplace. There has yet to be an assignment too big, too difficult or too complicated as to frustrate a client's desired outcome. The important part of any investment plan lies in the understanding of a client's ultimate wants and needs coupled with the proper entrance, management and exit strategies to bring the experience to a satisfactory conclusion.

An unknown author coined the phrase, "If you don't have a firm vision of the future, then your future threatens to be a repeat of the past."


Professional Affiliations & Designations

CCIM Institute
National Association of Realtors
Investment and Retail Councils of NAI Global

 

Significant Transactions
Riverwalk at Bingham Jct. 24.86 acres retail ground
The Promenade at Red Cliffs a 94,864 sf power center
Crossroads Square 92,518 sf industrial park
14.64 acres commercial retail ground
323 acres residential ground
9.72 acres industrial ground
United Furniture warehouse 21,000 sf
39.05 acres industrial ground
134.21 acres residential ground
7.57 acres of commercial freeway ground - developing 225,000 sf class "A" office
30 acres residential ground
129.7 acre mixed use site -Bingham Junction- developing 550,000 sf retail
11.32 acre high density parcel-Riverwalk development
3.16 acre commercial site
7.93 acres commercial site
36.36 acre medium density housing site
38.7 acre mixed-use site
14.7 acre retail site
35,800 sf industrial investment property

Listings

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16101 South
6901 West
Herriman, UT
Salt Lake County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$6,200,000
N/A
323.000 AC
323.000 AC (0.000 AC- 0.000 AC)
Land

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533 West 14600
South
Bluffdale, UT
Salt Lake County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$12,620,000
N/A
76.000 AC
76.710 AC (10.000 AC- 29.710 AC)
Land

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6968 South 700
West
Midvale, UT
Salt Lake County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$305,000 ($305,000-$305,000)
N/A
1.000 AC
1.000 AC (1.000 AC- 1.000 AC)
Land

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Lot 110 Pointe
Meadows
Subdivision
Lehi, UT
Utah County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$2,950,000
N/A
7.930 AC
0.000 AC (0.000 AC- 0.000 AC)
Land

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4011 West 1000
North
Tremonton, UT
Box Elder County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$2,500,000
N/A
95.720 AC
0.000 AC (0.000 AC- 0.000 AC)
Land

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12600 South
3800 West
Riverton, UT
Salt Lake County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$7,208,897
N/A
16.500 AC
0.000 AC (0.000 AC- 0.000 AC)
Land

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7612 South
Holden Street
Midvale, UT
Salt Lake County

Sale Price:
Lease Rate:
Acres:
Available:
Major Use:

$2,350,000
N/A
9.580 AC
0.000 AC (0.000 AC- 0.000 AC)
Land

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